We retain your customers
thanks to Email Marketing.

the CRM method that boosts brand retention.

Our references
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Acquisition costs are exploding.

Today, finding a balance between acquisition and retention is crucial. The cost of acquiring a customer is 5 to 7 times higher than the cost of retaining them (Forbes). Retaining loyalty is cheaper and more profitable, because a satisfied customer buys more often and recommends the brand (Yotpo).

Email marketing, with an average ROI of 36:1, is one of the most effective levers for maintaining customer relationships. Combined with SMS or WhatsApp marketing campaigns, it stimulates interaction and reinforces audience engagement and trust.

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Email marketing in a few figures

71%

Consumers expect personalized interactions with brands

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36For 1

Average return on investment (ROI) with email marketing

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87%

Brands believe that email marketing is a key element in the success of their business

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Our method
Customized CRM and email.

Campaigns managed at 360°

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Step 01

Brief and launch

The Brief is essential to determine the goals of the collaboration together. At launch, we analyze your existing CRM strategy in depth to guide the action plan.

Step 02

Email list and automations.

We organize your existing list, we ensure its growth, and we set up automatic mailings tailored to your brand.

Step 03

Advanced list segmentation

We carry out an advanced segmentation of your lists, fully designed for your brand, and based on our strategic and competitive audit.

Step 04

Writing and creating campaigns

We build the success of your campaigns with writing and design designed specifically for your brand and your audience.

Step 05

Performance analysis, optimizations

We analyze your results precisely with regular monitoring. We organize the data and ensure the optimization of performances over time.

The strength of the Catarsis agency for email marketing.

A user-centered method

With our user-centric approach, we analyze and understand your audience: who they are, what motivates them, to design campaigns that really resonate with them and generate conversions.

Henry LATAIX

CEO Catarsis

A case study
email marketing and retention

Atelier HD, the art of ceramics.

Digital tablet and smartphone displaying a website about The Arcum Collection ceramic art with images of modern ceramic sculptures and explanatory text.

The Belgian design studio asked us to better maintain its audience base, composed of individuals and interior designers. The sending of flows and newsletters lacked regularity and personalization.

After working on the creation, segmenting their list and setting up adapted flows, we observed a strong increase in engagement and better interactions with their audience.

The campaigns ofemail marketing that builds loyalty your audience.

At Catarsis, we create newsletters that reflect your visual identity, share your values, and engage your community. Strong, distinctive and assertive creations, in the image of our agency and our philosophy. Discover the inspirations.

A complete team for your campaigns email marketing and retention

A single point of reference for the management of your campaigns (manager), and a team of experts divided into 3 areas.

drafting

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design

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CRM manager

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Partner Klaviyo for email marketing and customer loyalty

Klaviyo logo

As a Klaviyo partner, we benefit from a direct link with their teams and exclusive access to the latest innovations on the platform.

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Our customers talk about it

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I decided to work with Henry. Thanks to his professionalism, I regained confidence and confidence. We are implementing marketing strategies in a fairly complicated sector. It is a relief to have such expertise by my side on my path.

Smiling woman with long blonde hair wearing a red blouse standing against a light gray wall.
Agnès Pelletier
Photographer
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I am fortunate to work with Henry as part of the development of my business. Her marketing support allowed me to clarify my objectives, to structure my procedures (canvassing, mailings, follow-up, calls) and to precisely target the companies to contact.

Smiling woman with long blonde hair wearing a red blouse standing against a light gray wall.
Bérengère Wittamer
Urban architect, artist.
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Henry is a very great communication professional and a man of sure taste. He knows perfectly how to organize and develop the work of his clients with humility and performance. In short, he is the right man for the job in a rapidly changing world and believe me, such a level of involvement and skills is rare.

Smiling woman with long blonde hair wearing a red blouse standing against a light gray wall.
François Olivier Nolorgues
Contemporary artist
White opening inverted commas quotation marks on a transparent background.
Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.

I decided to work with Henry. Thanks to his professionalism, I regained confidence and confidence. We are implementing marketing strategies in a fairly complicated sector. It is a relief to have such expertise by my side on my path.

Smiling woman with long blonde hair wearing a red blouse standing against a light gray wall.
Agnès Pelletier
Photographer
White opening inverted commas quotation marks on a transparent background.
Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.

I am fortunate to work with Henry as part of the development of my business. Her marketing support allowed me to clarify my goals, structure my procedures (canvassing, mailings, follow-up, calls) and precisely target the companies to contact.

Smiling woman with long blonde hair wearing a red blouse standing against a light gray wall.
Bérengère Wittamer
Urban architect, artist.
White opening inverted commas quotation marks on a transparent background.
Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.Yellow five-pointed star icon on transparent background.

Henry is a very great communication professional and a man of sure taste. He knows perfectly how to organize and develop the work of his clients with humility and performance. In short, he is the right man for the job in a rapidly changing world and believe me, such a level of involvement and skills is rare.

Smiling woman with long blonde hair wearing a red blouse standing against a light gray wall.
François Olivier Nolorgues
Contemporary artist
White opening inverted commas quotation marks on a transparent background.

Questions frequent

What makes you different from other email marketing agencies?

Our user-centered working method, our in-depth audit of the existing and competitive, as well as our involvement for singularity of our customers allow us to ensure a perfect understanding of their business.

Who can benefit from your services?

We work with brands and businesses that want to improve the lifespan of their customers and members, and who are fully aware of the challenges associated with customer retention and loyalty.

Who would I be accompanied by during our collaboration?

We are very attentive to the quality and organization of the exchanges we maintain with our customers. This is why a Catarsis referent is assigned to you from the start of the collaboration: he will be your privileged interlocutor throughout the project, in order to facilitate and streamline your experience.

Do you offer SMS and Whats App Marketing?

Yes, we support our customers with their SMS and Whats App marketing campaigns directly via Klaviyo. This approach, fully integrated into their email strategy, guarantees them complete cost control, accurate performance analysis and a global vision of the return on investment.

Do you manage platform migrations to Klaviyo?

Yes, we take care of the migration of their platform to Klaviyo for our customers, so that it takes place as easily as possible, without impacting the performance or the quality of the efforts already made on the previous platforms.